Maincast and Max Krippa: History of a successful start and development
Vitaliy Volochai, co-founder of esports studio Maincast and a well-known commentator, did not hide his surprise at Max Krippa's personality, calling him "a rather private person." Volochai expressed these impressions during his appearance on the YouTube channel in the "Straight Red" project, where he discussed the details of the partnership with the owner of NAVI.
This was reported by SM News.
According to Vitaliy, Maksym Krippa joined Maincast as a shareholder only two months after the studio was founded. During this critical period, the studio was looking for financial support to improve its infrastructure, including office space and the necessary equipment to conduct quality broadcasts. Krippa's support came at a crucial moment when the team had already formed a core of employees and needed additional investment resources for further development.
Interview with V1lat: how the cooperation with Maksym Krippa developed
Vitaliy Volochai, known in the esports world as V1lat, shared details about how Maksym Krippa entered the world of esports as an investor in a video interview for the Direct Red project. This investment was his first step into the industry. Volochai recalled that he spent a lot of time explaining to Krippa the essence of esports, its attractiveness, and significant potential for development. These efforts paid off: Not only did Krippa invest in esports, but he later purchased the NAVI team two years later, showing his satisfaction with the preliminary results.
Volochai also expressed surprise at how private a person Krippa is. His penchant for privacy, he said, came as a surprise, despite his deep integration into a public sector such as esports. He noted that Krippa's support was key to the development of Maincast Studio and the popularization of esports in general, emphasizing the importance of their cooperation in shaping the modern esports industry.
Maksym Krippa : the main beneficiary of Natus Vincere
Investor and businessman Maksym Krippa
Maksym Krippa is known as the leading owner of the esports organization NAVI, and also has a significant investment of 25% in Maincast, a studio that leads the esports broadcasting market. Over the past year, his business activities have been repeatedly mentioned in materials published by Forbes, which emphasizes his influence in this area. In addition, Krippa owns one of the most famous business centers in the capital of Ukraine, Parus.
Maincast, a company partially owned by Krippa, has been noted for its significant dominance in the Ukrainian-language broadcasting of esports events. According to Esports Charts, in 2023, the studio provided more than 93% of all hours of viewing of such events in Ukrainian. This demonstrates the high level of trust and popularity that Maincast has gained among Ukrainian-speaking esports viewers and confirms the strategic prospects of Krippa's investments in this area.
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